giffgaff Huggable Poster

When all the other networks are dishing out price hikes. giffgaff is dishing out data boosts.
What does that feel like?
A big massive hug from a poster…obviously.

Huggable posters were placed at Covent Garden and Kings Cross during dreaded price hike week.

We filmed the stunt and used the content to create AV for social.

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